MultiGP
MultiGP is the largest Drone Racing League in the world with more than 22k members that race every weekend all over the world, flying their racing drones at 100mph, through an obstacle course, while wearing VR goggles to pilot the drone as if they are in the cockpit from a first-person-view perspective.
The successful collaboration the league’s brand manager and creator of the brand (Jefte Puente) resulted in the successful implementation of the marketing infrastructure, influencer collaboration, sponsor partnerships, and a cohesive digital presence and consistent engagement with the target audience was established, as well as developed and launched event marketing plans, event microsites, and other event engagement initiatives.
My Role:
Digital Marketing, UX Design, Digital Strategy, Digital Advertising, Search Engine Optimization, Visual Design
User Personas
UX research
Event Marketing Planning
Event Marketing Roadmap
Social media marketing
APP wireframe
APP Join race user flow
APP user flow
Wireframe design
Homepage Design
